Aaron Reed's questions to Tennant Co (TNC) leadership • Q2 2025
Question
Aaron Reed of Northcoast Research Partners LLC asked for clarification on AMR sales as a percentage of revenue, the market reception of the new 'equipment as a service' leasing program, the apparent weakness in industrial sales versus the strong order pipeline, order-to-revenue lead times, and future pricing plans considering potential semiconductor tariffs.
Answer
CEO David Huml clarified that AMR sales constituted 6% of total enterprise revenue, not just North America, and are up nearly 20% year-to-date. He noted the new 'Clean 360' leasing program has seen positive early adoption with orders booked and a strong pipeline. Mr. Huml explained that reported industrial sales appear weak due to lapping a significant prior-year backlog reduction, but underlying order activity and the opportunity pipeline remain strong. He also detailed that lead times vary from days for commercial products to several months for large industrial machines. Regarding pricing, he confirmed the company has already acted to offset tariffs but remains prepared to make further adjustments if necessary.