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    Alice Tang

    Research Analyst at First Shanghai Sec.

    Alice Tang is an Equity Analyst at First Shanghai Securities specializing in research coverage within the Chinese TMT (Technology, Media, and Telecommunications) and finance sectors. She has covered companies such as Phoenix New Media and has actively participated in earnings call discussions to provide institutional insights, demonstrating a hands-on approach in equity research. The available records indicate her current analyst role at First Shanghai Securities and do not detail prior professional experience, but highlight her presence since at least the early 2020s. While her professional credentials and performance metrics such as success rates or securities licenses are not publicly disclosed, she is recognized as a sector specialist with real-time market engagement.

    Alice Tang's questions to Phoenix New Media (FENG) leadership

    Alice Tang's questions to Phoenix New Media (FENG) leadership • Q2 2025

    Question

    Alice Tang of First Shanghai Sec. inquired about the impact of the relatively flat overall advertising market on Phoenix New Media and requested an outlook for this core business segment.

    Answer

    CFO Edward Lu acknowledged the weak advertising market in the first half of the year, noting that while sectors like entertainment and tourism performed well, auto and real estate continued to slow. Lu stated that Phoenix New Media maintained a stable ad business by deeply understanding client needs, leveraging its brand credibility, and focusing on its strengths, such as the successful Global Expansion Summit, to remain competitive in a challenging market.

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