Andrew Semple's questions to High Tide Inc (HITI) leadership • Q1 2025
Question
Andrew Semple questioned if the recent acceleration in Canadian cannabis sales could be linked to a temporary HST break on other consumer goods, and what trends have been observed since. He also asked about the e-commerce segment's year-over-year revenue decline, seeking to understand if factors beyond the loyalty program launch, such as one-time items, were at play.
Answer
President and CEO Harkirat Grover expressed uncertainty that the HST break was the primary driver for sales growth, suggesting it was more likely a market normalization after eight months of negative growth. He noted momentum has continued into the current quarter. For the e-commerce segment, Grover explained that seasonality was a major factor, as the launch of the new pricing model coincided with a seasonally weaker period compared to the strong holiday quarter. He emphasized the long-term strategic value of the e-commerce platform and highlighted a 50% increase in international ELITE members in the last six weeks as a positive sign.