Aneesha Sherman's questions to ROSS STORES (ROST) leadership • Q2 2025
Question
Aneesha Sherman of Bernstein sought clarification on the company's pricing strategy, asking if management is being more cautious now than a few months ago. She also asked for the key drivers behind the clear acceleration in the ladies' apparel business.
Answer
CEO James Conroy clarified that the strategy remains consistent: to maintain a price umbrella under mainstream retail and not be the first to raise prices. He attributed the strong performance in ladies' apparel to the buying team's effective execution of the brand strategy, which includes a greater emphasis on young contemporary styles and has led to strength in juniors and denim.