Question · Q4 2025
Bob Labick questioned the retail customers' acceptance of pricing adjustments related to tariffs, whether these prices have been passed along, and the company's view on consumer acceptance and elasticity.
Answer
CFO Brad Smith indicated that negotiations with customers are over halfway complete, primarily on the pet side. John Hanson, President of Pet Consumer Products, noted that market prices have not yet reflected these increases but historical modeling suggests an elasticity of around one. CEO Niko Lahanas emphasized that pricing is disciplined and solely to offset costs, not to build margin.
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