Question · Q3 2025
Brant Montour asked if Norwegian Cruise Line Holdings moving capacity out of Europe in 2026 would be a tailwind for Viking, or if their customer base is too different to matter. He also sought clarification on Viking's strategy of 'pressing its advantage' against new river competitors, specifically regarding product overlap and differentiation.
Answer
Tor Hagen, Chairman and CEO, stated that Norwegian's mass-market big ships do not impact Viking, as Viking focuses on its unique product and loyal guests. He reiterated Viking's significant advantages in docking sites and unique river ship design, which allows for more guests (190 vs. 160-170 for competitors) and greater efficiency, emphasizing a philosophy of designing for cost and efficiency over 'bells and whistles.' Leah Talactac, President and CFO, added Viking's extensive itineraries across 21 rivers.
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