Bret David Jordan

Managing Director and Senior Equity Analyst at Jefferies Financial Group Inc.

Bret David Jordan is a Managing Director and Senior Equity Analyst at Jefferies LLC, specializing in the coverage of U.S. and Canadian consumer cyclical and industrial companies, with a strong focus on the automotive and services sectors. He currently covers firms such as Asbury Automotive Group, Lithia Motors, Genuine Parts Company, and Thor Industries, and is recognized for his high-performing recommendations, including a notable return of 119.2% on Lithia Motors and fulfilling 92% of price targets set, with a career average return of 11.2% per rating and a 66% success rate. Jordan began his career in equity research in the late 1990s, previously holding roles at BB&T Capital Markets before joining Jefferies, and has since built a reputation as a top-ranked analyst, regularly participating in major corporate earnings calls. He is registered with FINRA and holds the required securities licenses for equity research and analysis.