Question · Q4 2025
Brian Harbour asked about the current status of Infinite Kitchen (IK) retrofits, inquiring if they are still a focus for Sweetgreen. He also questioned the slight change in store openings for the current year, asking if it reflects delayed projects or a shift in strategy regarding optimal opening locations and formats.
Answer
Co-founder and CEO Jonathan Neman stated that IK retrofits are not a major focus, but they are done selectively during full renovations or relocations. He explained that the company is focusing on opening high-confidence locations in new and emerging markets, like Phoenix and Cincinnati, and has seen success with new formats like Sweetlane, which they plan to lean into further.
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