Brian Luke's questions to HP Inc (HPQ) leadership • Q1 2025
Question
Brian Luke from UBS inquired if the Windows end-of-life is the primary PC refresh driver or if businesses are now clearer on spec requirements. He also requested an update on AI PC adoption rates and pricing premiums.
Answer
CEO Enrique Lores responded that both factors are driving the refresh, noting an acceleration in the Windows 11 cycle and customer demand for later-generation products for AI and communication. He updated the AI PC penetration forecast to ~25% by the end of the year, maintained the 40-50% projection for two years out, and reiterated the expected 5-10% average selling price premium.