Brian Nagel's questions to Academy Sports & Outdoors (ASO) leadership • Q2 2025
Question
Brian Nagel asked about the sustainability of the positive comp momentum into the second half of the year and questioned if recent tariff-related price increases were impacting consumer demand.
Answer
CEO Steve Lawrence expressed confidence in continued momentum, citing accelerating e-commerce, strong new store performance, and growth from new brands like Nike and Jordan. He noted that the only wildcard is consumer health. Regarding pricing, he explained that demand elasticity varies by category, with some big-ticket items showing sensitivity.