Question · Q3 2025
Brian Peterson asked for a framing of the schools opportunity relative to Via's current business, including fleet size or spend, and whether the go-to-market is primarily net new buyers or cross-sell potential with existing public sector customers. He also inquired about the European Customer Advisory Board and U.K. momentum, asking how these might lead to a groundswell into other European geographies.
Answer
Clara Fain, CFO, described the schools opportunity as meaningful and part of Via's TAM, noting that the go-to-market is nascent and often involves new buyers (school districts/DOEs), though it benefits from regional network effects. Daniel Ramot, Co-Founder and CEO, explained that in Europe, school bus transport is often integrated into public transit, creating cross-sell opportunities with existing customers. He affirmed that success in one region positively influences others.