Brooke Roach's questions to Burlington Stores (BURL) leadership • Q2 2025
Question
Brooke Roach of Goldman Sachs inquired about back-to-school sales trends for July and August. She also asked for a breakdown of regional and category performance strengths and weaknesses during the second quarter.
Answer
CEO Michael O'Sullivan reported that the company was 'very pleased' with its back-to-school business, with July being 'especially strong' and August trends remaining 'solid,' reflecting a successful multi-year strategy to gain market share. CFO Kristin Wolff added that regionally, the Southeast and Northeast were the strongest performers. By category, beauty, accessories, and shoes led, while apparel was in line with the chain average and home was softer.