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Caio Prado

Research Analyst at UBS

Caio Prado's questions to MERCADOLIBRE (MELI) leadership

Question · Q3 2025

Caio Prado inquired about the pace of growth of acquiring TPV in Mercado Libre's ecosystem, particularly in Brazil, noting significant market share gains (28% YoY growth) despite slower industry growth, and asked about the drivers and sustainability of this trend.

Answer

President of FinTech Osvaldo Gimenez confirmed Mercado Libre is accelerating and growing faster than the market in Brazil's acquiring TPV. This is due to a strategic shift in go-to-market for in-store POS (building own Salesforce, direct-to-consumer channels) initiated over a year ago. Online payments also accelerated, particularly credit card acquiring, after being more selective with Pix acquiring. He noted similar share gains in other top markets and comfort with the sustained growth.

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