Camila Koga's questions to Telefonica Brasil SA (VIV) leadership • Q4 2024
Question
Camila Koga from Bradesco BBI asked for an explanation for the slight quarter-over-quarter decrease in mobile service revenue and the outlook for the segment.
Answer
Executive Christian Gebara explained the comparison was against a very strong Q3 2024. He highlighted that postpaid revenue grew a robust 9.1% in Q4, but the overall mobile service revenue was impacted by a softer prepaid segment due to strong customer migration to hybrid plans and the absence of a prepaid price hike in Q4 2024, unlike in Q4 2023. He expressed optimism for future growth, citing sub-1% churn, recent front-book price increases of 7-8%, and upcoming back-book price adjustments in April.