Question · Q4 2025
Carlos Gomez-Lopez from HSBC Holdings plc inquired about the factors contributing to Itaú Unibanco's 50% market share in real estate financing among private banks and the future outlook for this market. He also asked if Itaú, as a major consumer of IT services, has observed any changes in pricing from software and IT providers in recent months due to the impact of AI.
Answer
Milton Maluhy Filho, CEO of Itaú Unibanco, attributed the bank's strong real estate financing market share to its substantial savings account deposits (largest among private banks), which provide a competitive funding structure and liquidity. He also highlighted Itaú's investment in the mortgage client journey and its long-term view of real estate as a key relationship product. Regarding IT service pricing, Maluhy Filho noted market volatility but stated that Itaú, as a large client with long-term contracts and relationships with providers, has not experienced significant additional pressure on costs, maintaining competitive pricing through strategic negotiations.
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