Charlie Muir-Sands's questions to Smurfit WestRock PLC (SW) leadership • Q2 2025
Question
Charlie Muir-Sands from BNP Paribas sought to quantify the dollar value of the historical losses from the now-terminated box contracts and asked for clarification on the second-half volume assumptions and historical Q4 seasonality in North America.
Answer
CEO Tony Smurfit explained that on a $10 billion sales system, the box plants should generate $800 million to $1.2 billion in profit, but the system was loss-making last year, indicating a significant opportunity. EVP & Group CFO Ken Bowles clarified that the 'flat volumes' guidance for the second half is relative to the first half of the year, not year-over-year.