Question · Q3 2025
Chris Li followed up on the competitive landscape, asking if Gildan had seen a widening of its price gap versus competitors due to its low-cost advantage, and if this was contributing to market share gains. He also asked Luca Barile about the higher SG&A expense in Q3, requesting a breakdown of the variable compensation component and whether a 10% of sales rate is a good target for next year.
Answer
Glenn Chamandy (President and CEO, Gildan Activewear) clarified that Gildan took price increases equal to tariff impacts in stages, and the market followed, maintaining consistent pricing relationships. He stated that Gildan is the price leader. Luca Barile (EVP and CFO, Gildan Activewear) attributed the slightly higher Q3 SG&A to higher variable compensation and one-time IT-related expenses. He confirmed that SG&A is always targeted around 10% of sales for the current year and pointed to the overall combined entity guidance for next year.
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