Christine Koh's questions to Bloomin' Brands Inc (BLMN) leadership • Q1 2025
Question
Christine Koh requested more detail on the 14-store test at Outback, asking about results related to traffic, guest intent to return, employee engagement, and profitability. She also inquired about the criteria for a full rollout and the potential timing for such an implementation.
Answer
CEO Mike Spanos described the test results as 'very encouraging' regarding improvements in food quality, value, and guest experience, but stressed that the company is still in a 'learning stage.' He stated they are moving urgently but deliberately, using rapid guest feedback from Ziosk technology to refine the approach. He did not provide a specific timeline, noting the learnings will inform the broader long-term strategic plan and resource allocation for Outback.