Claus Almer's questions to Rockwool A/S (RCWBY) leadership • Q1 2025
Question
Claus Almer of Nordea sought to clarify if the strong U.S. growth was from existing customers or new ones, how the company could grow Q2 volumes given it was previously sold out, and to what extent price competition against foam-based products impacts overall group performance.
Answer
CEO Jes Hansen explained that U.S. growth is a mix of fulfilling unmet demand from existing customers (previously on allocation) and adding new channels, like large distributor buying groups. He acknowledged the tough Q2 comparison but stated the company is managing its portfolio, pricing, and optimizing output to support growth. He clarified that competition with foam-based products is managed tactically and does not have a significant impact on aggregated group performance.