Question · Q3 2026
Cristina Fernández asked about the vision for Foot Locker's merchandising, specifically if the mix will materially change from its historical basketball/sneaker culture focus, the role of private label versus national brands in apparel expansion, and the status of Foot Locker's 'reimagined' store program.
Answer
Ed Stack, Executive Chairman, confirmed basketball culture remains important, but new basketball product is exciting. He sees a meaningful increase in national brands for apparel, complementing private brands, to drive AURs and profitability. He noted that parts of the 'reimagined' store concept are being rethought, specifically repurposing unproductive social spaces to enhance apparel presentation and improve sightlines.