Question · Q3 2026
Dana Telsey asked whether the current merchandising adjustments are addressing an internal issue for Torrid or if changes in the competitive landscape (product assortment, price point, customer behavior) are also contributing factors.
Answer
CEO Lisa Harper acknowledged that much of the issue is 'self-inflicted' due to neglecting core knit and woven top products. She noted a seasonal aspect in Q3 where other retailers offered more oversized, less fit-specific options, potentially drawing customers away from Torrid's tops, unlike the first half of the year. She emphasized that degradation was not seen in fit-specific bottoms or dresses. Lisa Harper highlighted the opportunity to rebuild with opening price point strategies and core applications, confirming that customer dedication and loyalty program penetration remain strong, indicating a continued connection despite the missteps.
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