Question · Q1 2026
Danilo Gargiulo inquired about the health and wellness platform, specifically how much the shift and extension of the menu could contribute to future comparable store sales. He asked about the current mix of protein beverages and expectations for their growth, along with how other platforms will complement this.
Answer
Brian Niccol, Chairman and CEO, noted that the protein platform, launched in early Q1 and revisited in January, has shown strong customer recommitment. He highlighted high trial and repeat rates, proving it to be highly incremental despite surprisingly low initial awareness. Catherine Park, CFO, added that protein beverages are a traffic driver and that the popularity of Cold Foam with protein is a positive highlight, offering an easy way for customers to add protein to almost any drink.
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