Question · Q3 2026
David Larsen inquired about the finality of the top 20 biopharma CRM decisions, the mechanisms for potential win-backs, and the distinction between the CRM product and Veeva's clinical business.
Answer
Peter Gassner (CEO) reiterated that the top 20 CRM decisions are distinct from the clinical business, which is a minor and stable part of Veeva's revenue. He explained that CRM win-backs could occur due to regional implementation failures, executive changes, or the eventual need to replace custom-built Salesforce systems with industry-standard solutions after several years.