David Wright's questions to Telefonica SA (TEF) leadership • Q2 2025
Question
David Wright from Bank of America asked about the 'mounting consumer reluctance to spend' in Germany and whether it poses a barrier to future price increases.
Answer
Markus Haas, CEO of Telefónica Deutschland, clarified that they see a willingness to pay more for more data if the proposition is right, citing the success of their 'unlimited on demand' plans. He noted that every unlimited customer is ARPU accretive, indicating value-up opportunities still exist.