Question · Q3 2025
Emma Xu asked about the potential implications for Qfin if new regulations lower the average APR for consumer finance companies to below 20%, even though these rules don't directly apply to loan facilitation firms. She inquired if this could lead to slower loan growth, increased credit risk, and what measures Qfin has to hedge against profitability impacts.
Answer
CEO Wu Haisheng acknowledged informal communication about consumer finance companies keeping average pricing below 20%, aligning with the regulator's goal to reduce borrowing costs. He stated that Qfin's direct exposure to consumer finance companies is small (15% of loan mix, mostly from banks), limiting direct impact. However, he noted an indirect impact through potential short-term liquidity pressure and risk volatility, which might lead Qfin to further tighten risk standards. He mentioned Qfin's Q3 average APR was 20.9% and emphasized strengthening the ability to serve higher-quality users, optimizing pricing, and improving overall operational profitability, prioritizing long-term user value over short-term profits.
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