Question · Q3 2025
Eric Bussard asked about Masco's strategic approach to DIY paint to drive better growth, beyond the impact of housing turnover, and if there are different initiatives to stimulate performance. He also inquired about the basis for Delta Faucet's optimistic outlook for retail growth in 2026, asking if it's driven by business factors, market share, or broader economic expectations.
Answer
Jon Nudi, President and CEO, emphasized that for DIY paint, Masco's strategy is to continue building the Behr brand around value and quality, and to innovate with new products like plant-based paint. For Delta Faucet's 2026 retail optimism, he cited strong visibility into plans with major retailers, anticipated distribution gains, and exciting new product innovation, which collectively are expected to drive a very strong year.