Question · Q3 2025
Eric Gonzalez asked for more details on the strong pipeline of traffic-driving initiatives for the next year, beyond the salmon launch, including potential innovations in pita chips, sides, beverages, or desserts, and updates on catering and marketing efforts.
Answer
CEO Brett Schulman highlighted the successful pita chip innovation platform and the upcoming salmon launch. He mentioned plans to expand the catering test to a second market in late 2026 (currently testing in Houston) and explore more upper-funnel marketing activities and partnerships to communicate CAVA's value proposition effectively.