Flavio Cereda-Parini

Flavio Cereda-Parini asked for clarification on media reports suggesting Ferrari was delaying its second electric vehicle due to perceived weak demand.

Answer

CEO Benedetto Vigna firmly refuted the rumors, stating that the company's first electric car is 'perfectly in line' with the plan announced in 2022 for a Q4 2025 unveiling. He stressed there has not been a 'single hour of delay' on the project and noted that Ferrari has never publicly discussed plans for a second or third electric model.

Flavio Cereda-Parini inquired about the structure, resources, and outlook for Brunello Cucinelli's direct e-commerce operations in China and Russia.

Answer

Executive Brunello Cucinelli detailed the company's new e-commerce infrastructure. To overcome customs issues, local warehouses will be established in Moscow and Shanghai, drawing inventory from the company's stores in those regions. This will allow for timely delivery and localized services, such as payment methods, while maintaining the signature Solomeo packaging and service standards. The system is designed to be scalable to handle significant future growth.

Flavio Cereda-Parini of Jefferies asked if the company is gaining floor space in multibrand stores as some competing Italian luxury menswear brands are perceived as 'old' and are losing relevance.

Answer

Executive Chairman Brunello Cucinelli acknowledged that the primary challenge in menswear is maintaining a fresh and contemporary taste through subtle innovation. He expressed that Brunello Cucinelli is perceived as a 'young' company in terms of taste and confirmed that the struggles of other brands present a significant opportunity. He believes the key to success is offering a modern, chic aesthetic that helps customers feel youthful and stylish.