Question · Q2 2026
Gavin Fairweather inquired about the interest in bundled solutions from new prospects, the opportunity for upsell and cross-sell within the existing customer base, the maturity and effectiveness of Sangoma's narrowed partner network, and the potential for further churn rate improvement after the flushing out of 'non-ideal customers'.
Answer
Jeremy Wubs (COO) outlined three areas for bundling: momentum in full-stack opportunities, a reorganized go-to-market for new customers, and using AI tools for cross-sell/upsell in the existing base. Charles Salameh (CEO) added that new quoting tools simplify bundling for partners. Charles Salameh (CEO) also noted continued growth within the existing partner ecosystem and a focused effort on new partners specializing in key verticals. Jeremy Wubs (COO) and Charles Salameh (CEO) expressed optimism for further churn reduction, citing the removal of challenging accounts, new AI tools for proactive targeting, and a bold internal target of 0.85%.
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