George Sellers's questions to FNA leadership • Q2 2024
Question
Inquired about the business model for the Smart 28 platform, including how it generates revenue, and asked for quantitative details on the revenue contribution from new products launched in Q1.
Answer
The company explained the Smart 28 business model will be similar to its MAVEN system, involving a fee for the pre-operative planning service and intraoperative guides, with expected pull-through of other products. Meaningful revenue contribution is expected in 2025. They declined to provide specific revenue figures for new products for competitive reasons but stated that Q1 launches exceeded expectations.