Question · Q3 2025
Gerald Pascarelli asked about the significant negative delta between core Celsius's reported 44% growth and the 13% growth seen in measured channels, inquiring if a lower add-back to the depressed year-ago base period was a factor and seeking an explanation for the wide variance.
Answer
CFO Jarrod Langhans explained that the variance was due to numerous factors including product mix, promotions, timing of acquisitions, customer orders, and a lower net benefit from the prior year's inventory optimization program. CEO John Fieldly added that the 13% scanner growth is a good barometer of business health, and the 'Live Fit Go' campaign is driving excitement for 2026.