Hannes Leitner's questions to ADYYF leadership • Q1 2025
Question
Asked about measures to mitigate risks from competitors' irrational pricing and requested an update on the embedded finance offering within Platforms. Also questioned whether Platform growth comes from winning international business or entire accounts from competitors.
Answer
The executive stated Adyen is well-positioned for pricing discussions by focusing on total cost of ownership. On embedded finance, issuing is growing well but remains small, and the capital product is live but not a major 2025 growth driver. Platform growth is driven by both winning international expansions and taking over entire businesses for large clients.