Question · Q4 2025
Harald Hendrikse asked about market pricing assumptions for 2026, especially in the context of new products entering competitive white spaces and expected competitor reactions. He also inquired if the negative European pricing trend from H2 2025 would continue due to Chinese competition in Europe, EMEA, and South America, and how Stellantis plans to deal with this difficult environment.
Answer
CFO João Laranjo expects stable to slightly positive pricing in the U.S. due to tariff impacts, but continued strong competitive environment and price pressure in Europe. Globally, Stellantis expects flat pricing, with U.S. positives offsetting European pressures. CEO Antonio Filosa added that Stellantis will pursue profitability growth, leveraging new product opportunities, especially in North America where Chinese competition is not present.
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