Question · Q4 2025
Harshita Rawat inquired about the competitive environment in Europe and the U.S., as well as trends observed among low-income consumers.
Answer
CEO Sebastian Siemiatkowski expressed confidence in Klarna's competitive position due to its unparalleled global geographic coverage, which attracts large global merchants and partners like Stripe and Adyen. Regarding consumers, he described Klarna's users as 'self-aware avoiders' who are financially conscious, prefer zero-interest fixed installments over credit cards, and maintain better financial health, showing stable shopping and spending habits.
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