Ian Black's questions to ON24 Inc (ONTF) leadership • Q2 2025
Question
Ian Black from Needham & Company asked for insight into how ON24 is driving greater penetration within its enterprise customers, questioning if it's a balance between increased volume or product cross-selling.
Answer
Sharat Sharan, Founder and CEO, explained that the growth in the 100k+ ARR customer base signals strong traction in the enterprise segment. He attributed this success to a combination of new business acquisitions and existing customers expanding their commitments. He highlighted key metrics reaching all-time highs, including average core ARR per customer and the percentage of ARR from multi-year agreements. The growth is driven by broader adoption of use cases, increased uptake of the AI-powered ACE solution, and overall strength in new business acquisition.