Ivan Feinseth's questions to MNTN (MNTN) leadership • Q2 2025
Question
Ivan Feinseth of Tigress Financial Partners asked about the industries or business types showing the biggest growth in new customers and whether new clients are using the self-service portal, and its impact on margins.
Answer
COO Chris Innes identified small franchises, like Orangetheory, and local 'mom and pop' businesses as key growth areas, a trend fueled by the recent launch of radius targeting. He confirmed the company expanded its self-signup efforts in Q2. CFO Patrick Pohlen added that the self-signup feature has been popular with mid-sized customers as well, improving efficiency across all customer types.