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    J. Parker Lane

    Research Analyst at Stifel, Nicolaus & Company, Incorporated

    J. Parker Lane serves as Director of Equity Research at Stifel Nicolaus & Company, Incorporated, specializing in technology research with a focus on applications and communications software. He covers a range of leading software companies including Salesforce (CRM), Adobe (ADBE), Unity Software (U), Shopify (SHOP), and Twilio (TWLO), with a historical performance of 36% profitable recommendations and an average return per transaction of -5.50%, though his most successful call resulted in a 158.8% gain on Intra (INTA). Lane began his career after earning a Bachelor of Science in Business Administration-Finance from the University of Florida and joined Stifel in 2014, working from the firm's Chicago office. He is recognized for his in-depth sector research and maintains appropriate professional credentials for securities analysis.

    J. Parker Lane's questions to PROS Holdings (PRO) leadership

    J. Parker Lane's questions to PROS Holdings (PRO) leadership • Q3 2024

    Question

    J. Parker Lane inquired about the sources of operational leverage in Q3 and any one-time factors. He also asked how the broader awareness of AI since ChatGPT's launch has benefited PROS's top-of-funnel sales process.

    Answer

    CFO Stefan Schulz attributed the leverage to broad efficiency gains from internal AI adoption, while noting a one-time benefit in G&A that will normalize. President and CEO Andres Reiner added that the AI boom benefits PROS because its AI is core to its products, not an add-on feature. He explained that customers are seeking embedded AI that drives tangible outcomes, which is resonating strongly and fueling conversations, particularly in the B2B market.

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