Question · Q4 2025
Jackson Ader inquired about how Sprout Social's international expansion strategy plays into its Rule of 40 targets over the next couple of years.
Answer
Ryan Barretto, CEO, stated that the company is applying a consistent playbook to its European business as it does in the U.S. This includes addressing the sub-$30K segment with self-serve options and continuing to invest in the upmarket segment, indicating a largely similar strategy for international markets.
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