Question · Q2 2026
Jake Bartlett asked about Darden's marketing as a percentage of sales, noting it was down in Q2 and flat in Q1, and sought clarification on expectations for the full year. He also inquired about the baseline macro environment for back-half sales guidance, specifically regarding consumer segments and any observed weakness bleeding into middle-income groups.
Answer
CFO Raj Vennam stated that $20 million in marketing savings helped increase activity despite flat dollar spend, and for the full year, marketing is expected to be closer to a 10 basis point increase year-over-year. CEO Rick Cardenas described consumers as resilient but cautious, with casual brands seeing increased visits from middle to higher-income groups, particularly 55 and over, but a pullback in those earning less than $50,000. He emphasized Darden's focus on delivering value and experience in casual dining, a category where consumers treat themselves.
Ask follow-up questions
Fintool can predict
DRI's earnings beat/miss a week before the call