Question · Q4 2025
Jeff Van Rhee inquired about the current sales rep count and any changes in sales incentives to focus on existing customers versus new logos. He also asked for the implicit free cash flow expectation for the 2026 guidance and the actual revenue contribution of the Lathem acquisition versus initial expectations. Finally, he sought details on the user experience of AsureCentral and its impact on adopting additional services.
Answer
CEO Pat Goepel stated the current sales rep count is around 118, with a target of 150, and noted changes in incentives to drive higher attach rates (four or more products per sale), aiming for a 35% new logo / 65% existing base split. CFO John Pence detailed Lathem's Q4 revenue contribution at approximately $4.5 million ($2.5 million recurring, $2 million hardware), exceeding cash contribution models. He estimated 2026 unlevered free cash flow in the mid-teens, based on adjusted EBITDA, software CapEx, and interest. Pat Goepel described AsureCentral as a single pane of glass with a common user interface, making it easier for users to manage payroll, benefits, and other services, with Luna AI assisting in workflows and suggesting compliance actions. A demo will be provided on March 11th.
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