Question · Q4 2025
Jeffrey Bernstein asked about franchisee sentiment given the competitive environment, negative traffic, and pressure on P&Ls in 2025. He inquired about their requests, willingness to invest in the Jack on Track plan, and broader sentiment. He followed up by asking for directional top and bottom-line assumptions for the Jack story beyond the transition, looking towards fiscal 2027, including unit growth.
Answer
CEO Lance Tucker acknowledged the pressure on franchisee P&Ls and confirmed that conversations are pointed but respectful, with franchisees supporting the brand and working to drive results. He mentioned the need for a comprehensive reimage program, with testing of a mini-reimage, and that franchisees will need time to reinvest. He highlighted nearly $2 million AUVs but noted pressures on smaller franchisees. For the long-term, Mr. Tucker indicated that while specific guidance will come later, the algorithm would likely involve an asset-light model, primarily franchise openings, reduced CapEx, moderate G&A, and low single-digit comps, with unit growth likely 2-3 years away after cost reduction efforts.