Jialong Shi's questions to Vipshop Holdings Ltd (VIPS) leadership • Q1 2025
Question
Jialong Shi from Nomura asked about the latest trends in shopping frequency and ARPU for SVIP members, the trend for product return rates, and whether the company's capital return guidance remains intact despite industry challenges.
Answer
CEO Eric Shen (interpreted by Jessie Fan) noted that SVIP metrics are stable, with a slight ARPU decline due to new member mix, and that the product return rate has stabilized with only a low single-digit annual increase. CFO Mark Wang reaffirmed the commitment to return no less than 75% of 2024's non-GAAP net income to shareholders in 2025, highlighting over $400 million returned year-to-date.