Question · Q4 2025
Joe Altobello asked about the drivers behind the Q4 revenue and same-store sales, specifically inquiring about lower average pricing and any shifts in pricing tiers. He also asked about the expected EBITDA improvement from the outsourced retail model.
Answer
CFO John Meloun explained that lower average pricing in Q4 was due to promotions like Black Friday sales, which bring in new members through package offerings, causing temporary dilution. He noted stability in pricing tiers. Regarding the outsourced retail model, John Meloun and CEO Mike Nuzzo stated it would result in a high single-digit to low double-digit million dollar EBITDA enhancement, improving gross profit margins significantly as it shifts from a break-even or loss-making operation to a nearly 100% margin rebate model.
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