Question · Q1 2026
John Anderson asked about the progress of securing displays for singles and entry-price-point multi-packs, and if there are incremental costs associated with this new capability impacting long-term profitability.
Answer
Darcy Davenport, President and CEO, reported that singles sales in January doubled year-over-year, indicating early success, though it's a steep learning curve. Paul Rode, CFO, confirmed incremental costs for merchandising are contemplated in their guidance, as part of significant investments in promotions, merchandising, and brand marketing to drive sales growth.
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