John Baumgartner's questions to JBS (JBS) leadership • Q2 2025
Question
John Baumgartner of Mizuho Securities inquired about potential white space opportunities in U.S. prepared foods beyond current investments and how marketing might evolve. He also asked for insights into the resilience of U.S. beef demand despite economic pressures.
Answer
Wesley Batista Filho, CEO of JBS Foods USA, noted that current investments target high-demand areas like cooked sausage and bacon. He sees a significant opportunity to build brands in red meat prepared foods, similar to the success of 'Just Bare' in chicken. He attributed resilient beef demand to the high quality and consumer trust in U.S. beef, which maintains preference even at a price premium.