Question · Q4 2024
John Hamacher, on for Brian Peterson, inquired about the demand environment and macro trends outside of the life sciences sector and asked if the new go-to-market initiatives are being applied across the entire customer base.
Answer
CEO Kevin Coop confirmed the initiatives apply broadly, detailing how a new strategic partnership enhances master data management (MDM) and digital activation capabilities for all segments. He provided an example of a provider client using the DHID and data expertise for an automated claims aggregation system, demonstrating applicability beyond life sciences.
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