Question · Q1 2026
John Hecht asked about Average Order Value (AOV) trends, the meaningful increase in transaction count per customer, and whether the characteristics of transactions are changing, referencing past growth in categories like groceries.
Answer
Max Levchin, Founder and CEO, stated that AOV hovers around $260-$270, trending down slightly over the last few fiscal years due to expansion into lower AOV areas. He noted recent growth in apparel and beauty products, which skew lower AOV, and highlighted that stable AOVs with increased frequency indicate capturing more consumer spend.