Question · Q3 2025
Kartik Mehta inquired if the projected $1 billion loan volume within six months from partnerships assumes full integration or if there's further upside, and asked about the anticipated trend for Customer Acquisition Cost (CAC) as partnerships grow.
Answer
Vishal Garg, Founder and CEO of Better Home & Finance Holding Company, confirmed that the $1 billion target could be 'a lot more' once partnerships are fully integrated. He explained that partnerships have no upfront CAC, but D2C CAC remains high due to the long gestation cycle of purchase loans. He anticipates CAC will materially decrease if interest rates decline, referencing a $1,000 per loan refi CAC during the last favorable rate cycle.