Question · Q4 2025
Kevin Grundy pivoted to the pet food business, specifically the fresh segment. He asked about learnings from the Prime100 acquisition (performance, expansion potential) and Colgate-Palmolive's updated view on the attractiveness of the fresh pet food subsegment and Hill's potential role within it.
Answer
Chairman, President, and CEO Noel Wallace reported that the Prime100 acquisition in Australia is performing ahead of plan, being a science-driven, vet-endorsed brand focused on the derm space. He highlighted its profitability and ongoing efforts to drive efficiency and improve the supply chain. While currently a "watch and learn" situation for global application, the focus remains on ensuring its success in Australia and understanding its potential to complement the broader Hill's portfolio.
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