Kunal Madhukar's questions to SurgePays (SURG) leadership • Q1 2025
Question
Asked for details on the MVNE opportunity, including revenue timeline and economics; the distribution strategy for the large inventory of SIM cards; the path to reaching 100,000 retail locations; and progress on the Lifeline business in higher-revenue states.
Answer
The company expects MVNE revenue to begin in Q2, with a target margin of 20-30% per subscriber, though modeling is difficult due to partner variability. SIM cards will be distributed across all business lines (retail, wholesale, government) to fuel growth. The goal of 100,000 locations by the end of 2026 is based on a strong sales pipeline with distributors like HT Hackney. The company is moving 'full steam ahead' on Lifeline, targeting high-revenue states first and anticipating a potential government enhancement to the program.